Essay on Advertising and Its Impact on Children -- …

Almost all children under 11 depend on their parents for money. So advertising makes heavy use of "pester power", as it is more effective than targeting parents directly. Yet a civilised society should require advertisers to sell to parents, not to children. When children are learning about the cost of material things, and about managing small quantities of money, they should be free to do so without the pressures put on them by advertising.

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Short essay on Advertisements and Children

Short essay on Advertisements and Children ..

With different types of products and services, children are quickly becoming the victims of advertising. Ads have created an image of perfection, an image that is directed at children. Manufacturers began using children to sell their products and they use advertisements to attach them to the world of consumerism. Many problems come with the act of advertisement. For one, children become more self-conscious about themselves, wishing to reflect what is advertised in television, magazines, etc. These advertisements persuade children into growing up faster. Old childhood habits are slowly diminishing due to manipulating advertisements. Children now spend a greater amount of time behind a television set than outdoors. Consumption is not only causing social problems, but health problems as well. Children are being exposed to a variety of unhealthy foods, therefore causing weight issues. McDonalds, for example, creates advertisements with the child in mind. They use incentives to keep children attached to these meals. Juliet B. Schor gave an example of McDonalds including $50 toys in their happy meals in the year 2002 (Rd pg 93). Pictures of a happy healthy child carrying a happy meal are advertised everywhere, but what they don’t show is the way these foods affect the child’s health.

Children and the Media/Advertising Essays

Advertisement knows exactly what young girls are going through when they are maturing and even so they take advantage of their insecurities. As I was reading this article I was horrified at the statistics that it was revealing about young girls and eating disorders. It is not fair or correct to blame eating disorders on advertisement but we can say that it reinforces the behavior in these girls. One specific quote said, “…40 to 80% of 4th-grade girls are dieting (Stein, 1986).” I had to pause and think about this because I could not get it through my head that girls in elementary school are on a diet! To think that my neighbor’s children or that over half of my brother’s peers are actively trying to lose weight by restricting themselves from certain food or by causing their bodies to not function as they are supposed to. Advertising cheats these children out of their childhood, making them believe that the bodies that they see on magazines and television are a goal, but in reality, it is an illusion.

FREE Children, Advertising and Television Essay
This essay describes how the advertisement shown on the TV affects children. Younger children age eight and below are the easy target of advertisers. In most

Before studying the impacts of advertising on children, ..

Advertising is practically forcing young children to grow up. Whether or not their minds are developed and mature enough, their bodies are. The bodies of young children are forced to be replicas of those found inside stores, magazines, and television ads. A big part of this overwhelming reality is the consistent abuse and manipulation by the mass media. Advertisers take advantages of the insecurities and anxities of children, and play the role of the nurturer and offer them products to make them feel older. Once again, as I have mentioned before, the advertising world is solely profit based, in which the pretty penny is the only incentive in mind, disregarding any potential harm that is done by manipulation the young minds of children. It is ironic, how this generation is becoming students of mass media. Less and less parents have the time to be home for at least half of the day, and children rely on television to learn about life, such as sex and beauty. They are misinformed about the true beauty of life, and how sex is a beautiful thing. They on the other hand, are told that beauty is solely physically such as thinness, a good body, and a gorgeous face. As regards to sex, children are exposed to sex on a daily basis, and int he long run influences them in making them think it's okay to have sex at an early age. At this point, the advertising world has been incorporated into our every daily lives, and the only responsible way to counteract these manipulations is by teaching media literacy to our young kids.

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Essay on Advertising to Children - 1013 Words | Bartleby

I see no difference between sexual predators that prey upon childrens' physical weakness in order gain instant gratification and the advertising industry who manipulates the childrens' underdeveloped brain in order to receive profits. Both are sick, and take advantage of the most vulnerable group around. Like taking candy from a baby, the advertising industry takes away the innocence of a child with relative ease. Growing up, we are socialized by the things around us. As a matter of fact, we are constantly searching for things to be socialized by. We look to other people and to institutions we consider to be influential in order to gain knowledge and wisdom about how to live and survive in the world. We are all empty, looking to be filled by lessons, experiences, knowledge, and culture. I would argue that children feel this need to be "filled" more strongly than any other group. Being of young age would mean less experiences, life lessons, and influential messages if you really think about it. It takes a real evil and greedy person to exploit the underdevelopment of a child's brain in order to solely produce profits. The people at the tops of corporations and advertising are basically raising children nowadays. We are teaching life lessons that value being superficially “cool” and selfish and this, in turn, will lead to the degradation of whats left of our 'culture” as we know it.

Advertising to children is turning a want into a responsive nag to a parent, like a reflex

Free Essay: (Strasburger, 2001)

As more time is passing by we are finding that the media is controlling not only our spending and self-criticism but also the lives of those vital to our future: our children. Since children are more vulnerable to advertisements, corporations are spending billion of dollars and advertisements directed at children each year. What is concerning is that this mass culture of buying is affecting children in more ways than what meets the eyes. Juliet B. Schor claimed that “[children] spend more hours in worklike activities… [And more] of daily life is structured by commercial and consumer activities than was true for previous generations (94). As most of our society goes on without doing anything about these advertisements children are being pressured to buy certain brands at earlier ages. Most importantly, children are being forced to grow up faster as they are given less play time while trying to copy what they see in the media. If things have come to this point I only wonder what our future will hold once this media brainwashed generation grows up. In this composition I plan to point out the effects advertisements have on children. In doing so I hope people will be encouraged to stand up against the abuse of advertisements directed at children.